This leads Meta Platforms CEO Mark Zuckerberg to think smartglasses are finally ready to live up to their potential. Fortunately, there is a more direct way to play this particular vision: EssilorLuxottica the under-the-radar $100-billion company that manufactures the tech giant’s Ray-Ban smartglasses. The company’s shares, which trade in France, have shed more than a third of their value from recent highs.