Market
Rumble rebrands to RUM Group after Northern Data buyout
Yahoo2026.06.17
Rumble, which hosts U.S. President Donald Trump's Truth Social platform said it would begin operating under the name 'RUM Group' and oversee a new AI-focused business unit in addition to its namesake video platform. The move, announced on Wednesday and effective from June 18, comes after the company closed the acquisition of German AI cloud company Northern Data. Here are some details: • The video platform and cloud services provider last year announced it would acquire Northern Data in an all-stock deal valued at roughly $767 million.
